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Gold Diggers


    The latest collection titled ‘Gold-Diggers’, challenges World governments to think about the true wealth of a nation and it's people. Superfertile creative director Artist, Designer Kali Arulpragasam has teamed up with one of Mexico’s indigenous minority ethnic groups whose land is under threat from the global Gold-Diggers. Wixarika (pronounced ‘Wiharika’ and more correctly and traditionally known in pre-Hispanic times as the Huichols), are renowned grand masters at the art of glass beading.“This is a first, a native Tamil of Sri Lanka working together with indigenous pre-Hispanic Mexicans Wixarika, History was made in 2013 to take on the world governments that are buying and selling land that is not theirs in the pursuit of greed for precious materials,” states Arulpragasam.
    Tamil-Wixarika mission force and the Gold-Diggers collection was born Febuary 2013 Mexico. Where Kali Arulpragasam spent 9 months working with the Wixarika artisans closely in the Mexican states of Jalisco and Nayarit. The collaboration of Superfertile’s revolutionary design philosophy and awe-inspiring beading craft tradition of the Wixarika, Gold-Diggers brings us beautiful and incredibly detailed beads all woven by hand pieces of wearable art with messages on many levels pertaining to history, heritage, natural beauty and the priceless value of human cultures. Taking one month per piece to create, the collection includes amongst others, ponchos that tell a story, voicing the concerns of WIXARIKA Culture and it's people's predicament in modern times.
    For the first time in Wixarika history, Kali Arulpragasam has revolutionised concepts and accessories using only traditional Wixarika Techniques and beading. The collection is filled with new ideas and concepts for Wixarika Culture. Pieces of Art and Fashion that will continue and evolve for years to come. Designs that the west will appreciate and will also allow the Wixarika to continue to reproduce, thrive and succeed. Scarves, Ponchos, Jewels all of which can be worn or framed as art and hung on a wall, are given as a gift to the Wixarika people to include in their wonderful culture. An injection of Kali Arulpragasam, taking things from the past, and giving them a revolutionary lift. Each designed piece is not only beautiful and ascetic, but something new to Wixarika. A way of expressing the issues that they are facing today through wearable art.This collection was launched in Mexico city on November 12th 2013 with an exhibition at most Mexican spirited, Mexican hearted museum in Mexico and world. Museo Frida Kahlo in Mexico City. 12 works were exhibited, from November 12th 2013 till January 12th 2014. Also, 2 of the large works 'Non-Endangered Religion' and also 'Endangered Religion' from the Gold Diggers collection were donated by Superfertile's Kali Arulpragasam to Museo Frida Kahlo for their permanent collection. To remain displayed and continue to exist in Museo Frida Kahlo, Mexico Forever! Wixarika + Superfertile Forever!.



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